The
home fragrance market is booming. From perfume, toiletries,
and cosmetics to pre packaged foods. It is currently a multi
billion dollar industry that continues to show strong growth.
The strongest growth has taken place in the last 5 years and
is expected to continue through 2007 and beyond. Western Europe,
Japan, and the US continue to lead with 65 percent of demand
and over three-quarters of world wide production of home fragrance
products. Rapid growth of home frarance sales has also been
registered in ia/Pacific, Latin America, and Eastern Europe.
Market researchers attribute the growing trend of home fragrance
popularity in the US to the fact that we are spending more
time at home. We are using home fragrances to UN-stress ourselves
and make our indoor environment a healthier and more pleasing
place to be. And we like it, it makes us feel good. Consumer
research is quite convincing. People feel better about themselves
and are more comfortable at home when a home fragrance delivery
system in use.
Market researchers also point out that consumers are eagerly
embracing home fragrance products that neutralize odors and
bacteria in our indoor air, not just cover them up. A stylish
home fragrance delivery system which can be displayed as decor
in the home or work place. Consumers desire an attractive
as well as efficient home fragrance delivery system.
There are many home fragrance delivery systems available to
us today. From the plug-ins, solids, and sprays, to name a
few, which temporarily mask or cover up odors and are readily
available in the local supermarket. To the stylish and very
much in vogue Fragrance Lamps which you won't find in the
local supermarket. Fragrance Lamps can be found in specialty
gift and decor shops, and on line. One such Fragrance Lamp
is the La Tee Da collection of fragrance lamps.
http://www.coronetgiftsolutions.com/la-tee-da_effusion_lamps.asp
La Tee Da is leading the way in home fragrance effusion lamp
technology. La Tee Da's exclusive scalloped burner design
enhances the home fragrance experience. La Tee Da fragrance
lamps or effusion lamps as they are sometimes called are made
of hand blown art glass. These fragrance lamps come in a wide
variety of colors, shapes, and sizes. La Tee Da fragrance
lamps befit any decor, home or work place.
Sonia Perez of Coronet Gift Solutions http://www.coronetgiftsolutions.com
in Florida says her retail customers are becoming creative
in their approach to home fragrance. "They like to have different
fragrances for each room of their houses. Say, Verbena in
the bedroom and Sandalwood Mahogany in the living room or
den." Some of her customers fragrance 3 or 4 rooms, each with
a different fragrance. Sonia recommends fragrance lamps because
of their style and their ability to sanitize the air while
they fragrance it. "Fragrance lamps are great! And collectable
too." She also supplies interior designers who love using
fragrance lamps as a decor embellishment. "The La Tee Da lamps
work well as an attractive accent piece to the design scheme
and at the same time fragrance and sanitize the room or entire
house, and their clients adore them" .Pure indoor air has
become a priority with consumers says onia. "Women want more
than just pretty air; they want clean air at home and at the
office."
The La Tee Da fragrance lamp catalytic conversion process
is the same as that used by the old time European catalytic
burner (effusion lamp) of Justus Von Liebig. Using this catalytic
conversion La Tee Da fragrance lamps are highly efficient
at sanitizing indoor air, not masking it. These fragrance
lamps kill bacteria, including odor causing bacteria, and
the unpleasant smells from dirty laundry, pets, mold, musty
closets, and bathrooms. Frying fish tonight? No problem. La
Tee Da to the rescue! Cooking odors neutralized, fast. Not
just temporarily masked. Automobile manufacturers utilize
the same catalytic conversion process on the cars we drive
to reduce or eliminate noxious fumes, smoke, and odors from
automobile exhaust.
In Europe, before the days of modern electronic indoor air
purification, the catalytic burner (effusion lamp) was used
extensively in institutions such as hospitals, medical clinics
and other facilities that required a high degree of indoor
air purity. German holistic chemist Justus Von Liebig discovered
that through the oxidation of primary alcohols the effusion
lamp was efficient in neutralizing bacteria, allergens, and
other impurities in the air including smoke and foul odors.
Aware of the health benefits of the effusion lamp, the French
began to add liquid fragrance to their effusion lamps. Leave
it to the French to transform the effusion lamp into the home
fragrance delivery system we today call fragrance lamps. http://www.coronetgiftsolutions.com/la-tee-da_fragrance_lampes.asp
Fragrance lamps have for many years been a fixture in homes
across the European Continent and are rapidly gaining popularity
in North America. Why? Because fragrance lamps sanitize as
well as fragrance your indoor oxygen. Neurologist Alan Hirsh
director of the Smell and Taste Treatment Center of Chicago
has studied fragrance and the positive relation it can have
as an aid in learning, reducing or increasing the desire to
eat, and in arousal.
Retailers and restaurateurs are taking notice of the power
of fragrance. Case studies of restaurants and retail shops
using fragrance delivery systems to create ambiance and a
perceived pleasurable shopping experience are quite satisfied
with the results of fragrance. Customer surveys consistently
prove that fragrance ranks high among reasons for customer
loyalty to a particular store or eatery. Also customer word
of mouth advertising regarding the fragrant environment brings
in new customers. Retailers are exploring the power of fragrance,
or scent to stimulate favorable emotional and behavioral responses
of consumers. Hirsh also points out that the Nobel Prize in
medicine was last year granted to researchers who discovered
how olfactory receptor cells enable humans to recognize and
store in memory 10.000 different odors. Hirsh states, "I think
we are going to be seeing interior decorating with smells
in the future, the same way we do with color." Sounds good
to me. Decorate my bedroom in Verbena, my bathroom in Lavender,
and my kitchen in Cinnamon Apple. Fragrance me with Bayberry
in the den and Fresh Cut Clover in the laundry room. Sound
good to you too? You bet it does!
Author's
Bio
Carol
A Cass, born and raised in NYC is the successful owner of
Interior Design by Carol in Tampa Bay Florida where she resides
with her husband and two children. She designs interior living
spaces of all types and themes. From water front to rural
ranch her design creativity is exquisite and unique.
arol received her Bachelors Degree in Interior Design from
the Harrington College of Design in Chicago. Before relocating
to Florida, Carol was senior designer and general manager
at one of New York's most prestigious design houses.
Visit
Website- http://www.coronetgiftsolutions.com
